Business Opportunities Weblog

October 25, 2007 by Rich Whittle | 1 Comment

BusinessWeek:

Fewer than 3% of businesses owned by women hit the $1 million annual sales level, while twice that percentage of men hit $1 million. “That astounding statistic…drove me to write this book,” writes Susan Wilson Solovic in the introduction to The Girls’ Guide to Building a Million-Dollar Business.

Why the discrepancy? One problem is in different approaches to money between men and women, she writes. “When are women going to wake up to reality? What’s wrong with making money?” Another is that women are “primarily caretakers of children…” And there’s the reality of “gender bias,” she writes.

The author offers decidedly traditional approaches for women, though: things like focus, persistence, networking, and passion. The author’s many examples could inspire women business owners with their eye on the $1 million revenue target.

Photo by MSDesigns.

In Small Biz, Startup, Women | 1 Comment