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You’ve completed the weekly wash and as you’re pairing up socks for the drawer, you discover one or more have mysteriously disappeared. Sound familiar?
Well, worry no more because a clever entrepreneur from San Francisco has devised a creative solution to this irritating phenomenon.
Edwin Heaven is the inventor of THROX, the first socks to come in threes, so when you lose one you still have a pair. The Cure For The Missing Sock!
Says THROX inventor, Edwin Heaven: “THROX makes the perfect Christmas stocking stocking-stuffer because it’s both fun and practical.”
Yes, considering that every washer/dryer has either a sock monster or some kind of Bermuda Triangle, three-socked THROX is one hell of a practical and fun holiday gift idea, Mr. Heaven.
Besides, if tires come with a spare, why not socks?
Photo by THROX.














bylog.de on December 4th, 2007 at 11:52 am
I always buy socks from the same brand and make. So when I loose one, I still have plenty of them left. Here in Germany, we have a company offering a sock subscription: 4 times a year you get a delivery of black socks, always the same.
Dane on December 4th, 2007 at 4:44 pm
Subscriptions socks… now that’s a business opportunity in itself. See SocksforSir.com for instance.
Four pairs of socks for $64!
Jacopo on December 4th, 2007 at 11:26 pm
It’s neat to come up with stupid and audacious ideas to make money (say, the million dollar page or the one red paperclip thing) but this is stupid and boring.
Just have identical socks and if they’re tube, you don’t even have to sort them. Specifically storing a third extra sock for each pair is just beyond stupid.
goldcoaster on December 5th, 2007 at 9:57 pm
I read about this gimick on a nother site a few days ago. In the comments were people saying (and had links) that other companies have been doing this for years. Silly idea I think, would not know the last time a sock was lost..ten years ago.. more!.
Great site you have BTW!
Бизнес-идеи on December 6th, 2007 at 1:22 am
There is more fun then practice. Tis is no good. The third sock will disappear too.
As russian proverb says: “You always must go two times again to store for bottles of alcohol, inspite of ammount of alcohol you have bougth before.”