The first thing you notice in the warehouse is not the pallets of dog food piled high along one wall – it’s the two dogs bounding towards you as you head towards the office.
Abby, a golden retriever, and Cleo, the Weimaraner (a bit like a greyhound), are a big part of the company, featuring on the product’s artwork and being the main reason their owner gets out of bed each day.
Their owner is Lisa Horne, a 37-year-old entrepreneur and dog lover, who is also the owner of Healthy Paws, a producer of holistic dog food.
Horne clearly feels that she is indebted to her dogs, who helped her through her parents’ divorce and the death of her father.
“You get so much from dogs, it is unbelievable. They get me up every morning.
She went on to train as a veterinary nurse, where she observed illnesses and ailments which she believed were a result of poor diet, and in particular unsuitable ingredients in pet food.
This focus on the ingredients that go into Healthy Paws’ two product lines, treats and complete food, has been the driving force behind the company in the four years since Horne first started baking dog treats in her oven at home.
Photo by Healthy Paws.
Entrepreneur Is Barking Up The Right Tree
January 15, 2008 by Rich | 0 Comments
In Pets, Startup, Success
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