Derrell Croft is a blue jeans and a short-sleeved shirt kind of guy. He’s an everyman, a 63-year-old utility worker who talks with a Southern drawl only a Florida native could possess.
He’s also a genius, an artist really. But his masterpieces can be bought in four bottles for about four bucks.
Croft created a barbecue sauce 14 years ago, a sauce that he gave away in pint jars to his family and friends. Now, if he has it his way, you will soon find it in places like Publix and Winn-Dixie next to names like Heinz and Hellmann’s.
“This lady told me a few years ago it was about time I stopped giving this stuff away,” Croft said, grinning a bit. “We started finding out what it would take to do a mass production of it.”
Soon, Croft Farmhouse BBQ Sauce was born. After his original recipe, he created a hot version, then one basted in bourbon. All three, he says, are tomato based. He also made a mustard-based South Carolina style sauce.
All four, Croft said, have about 20 ingredients in them.
“It’s a lot of tomato, mustard, celery and molasses,” he said. “There may be a secret ingredient or two.”
Photo by Jannet Walsh.
Entrepreneur Markets BBQ Sauce
January 18, 2008 by Rich | 3 Comments
In Food, Startup, Success
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Simon on January 19th, 2008 at 1:05 pm
That is a home based business dream come true. If this guy needs investors, or if I knew him, I would probably want to invest in his business. People are always looking for new culinary flavours and recipes!
http://www.homejobsite.com
myymi on January 20th, 2008 at 4:09 pm
HOW MUCH?
Lemon Law Sources on January 21st, 2008 at 4:34 am
It certainly is a home business come true - good for him!