Launched only in December 2007, clickfind is a new Australian online business directory and search engine that, according to Alexa traffic rankings, is making phenomenal progress in the short time since going live.
Unlike most online business directories, clickfind allows for comprehensive business listings that give business owners an opportunity to really spell out what they do well. In addition they can list up to 500 products and services all of which will significantly increase traffic to their listing. Fleur says “Businesses can treat their clickfind listing as a self-contained website or use it to drive traffic to their existing website.”
This system also benefits people searching the site because they instantly have access to good quality information for a number of businesses in one place, which represents a huge time saving. Easier still, it’s possible to search for products and services as well as business types or names.
Value is another appealing factor. While most online business directories offer free listings as well as priority or sponsored listings (listings that businesses pay for), clickfind has chosen a different path. They place an importance on creating a level playing field for all businesses listed with them. This means there are no free listings. Instead, they offer the first month free to all new subscribers who then pay a small monthly fee for their listing. This works out to around a third of the cost of clickfind’s main competitors.
The greatest businesses start with an innovative idea that has widespread appeal. Judging from the features in the clickfind site and the numerous positive points of difference with their competitors, clickfind may just be about to change the face of online business directories.
Although clickfind isn’t the first directory ever created, the creators were able to successfully pick and choose what they’d liked and disliked about the other directories available to make sure they would outshine the rest. That alone makes them unique, even if the idea is not an original. It’s definitely showing in the success they’re having since the launch.
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