Business Opportunities Weblog

How I Make Money Via Advertising

By on March 5, 2008 in Ideas

A reader wrote:

I’ve stumbled upon your blog and was wondering if you cared to share a bit of your business plan to a fellow entrepreneur. Obviously, a very successful website, based on the percentage dedicated to advertising, but I was wondering what your success rate was with google adsense vs. the independent advertising revenue. I notice a link for advertisers to contact about rates, but do you actually handle that part of your business, or is that a 3rd party as well.

Am I missing anything, or is your revenue strictly driven by click thru advertising?

You’re absolutely correct. I make all my revenue via advertising. Both third party and Google. All of my third party advertising is view based, and not based on clicks.

I handle the static 125×125 banners in the sidebar manually (and keep all of the money), and Federated Media handles the large banner CPM advertising at the top (they keep a portion).

Direct ad sales are much more profitable than Adsense.

Are you looking to create a competing site? :)

advertising blogging

Business Opportunities Weblog editor and publisher Dane Carlson lives in the Sierra Nevada mountains of California, just 15 miles from Yosemite National Park. He accidentally became a professional blogger in 2001. He has added 12,209 posts to the site.

Another Idea: How to Start a Advertising Sales Business

  • http://tinyurl.com/3b34wv Homejobsite

    I hace found that after experimenting with adsense placements, that Googles program can become pretty profitable. I have used both adsense and others including CPA, but if you have a high traffic Site, I guess using CPM may be the way to go.

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