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London Moms' Referral Network Targets Daycare


The London Free Press:

No matter how much they love their offspring, there are two words parents everywhere come to cherish as a salve for their sanity — child care.

Whether for the occasional Saturday night out or all day, Monday to Friday, qualified child care is a crucial component in the lives of many families.

Sabina Manji recognized this before she had a family of her own. She started the London Caregivers Referral Network a decade ago, and has matched caregivers and families ever since.

“There was an incredible need. People started using our service right away,” says Manji, who now understands the need even more. She gave birth to son Mikaeel, her first child, nearly two years ago.

“I run the business from home, but we hired a nanny to come during part of the day so I could focus on work. And then when I’m not working, I can focus my attention on Mikaeel.”

When she began the service, Manji ran ads on behalf of clients and conducted initial interviews to narrow the list of potential caregivers. Then she turned the information over to her clients to make the final choice.

“It’s not a cookie-cutter service. We work with clients to help them find the perfect caregiver, so that can take a lot of different forms,” she says.

Image from London Caregiver Referral Network.

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Comments

  • The day care industry is expanding. There are now more than 100,000 licensed child-care centers and 250,000 licensed family day care homes across the United States. The market for day care business
    increases every year as the working mother in society

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