Photo Announcements With The Marmalade Touch
Their are 2 things Pascale Pace and Alicia Johnson have in common. One is that they’re both moms. The other? They’re partners in business. Each woman brings their own special talent to the business which gives it the advantage it needs to continue it’s growth.
Pascale and Alicia both believe that it’s important to give their customers what they are looking for in their announcements and they do that. At Marmalade Ink their are no “white backs” to these cards.
What was the inspiration behind Marmalade Ink?
We based this business on providing personalized announcements consumers were asking for. Pascale Pace, who ran a Chicago-based graphic design firm, turned stay-at-home mom was continuously being asked to design birth announcements and invitations for friends and family and looking for a way to combine her artistic abilities and desire to work from home. Alicia Johnson, Professional Photographer and Graphic Designer has owned her own professional photography studio for over 12 years now and during that time has been designing announcements and invitations for her clients for the past 5 years. The growing demand for unique and exciting greetings was enough for Alicia to approach Pascale with the idea of an online photo announcement business.
How long has it been since the two of you founded your business?
We started the process of registering our business with the government and getting the logistics of the business straightened out approx. 1.6 years ago. We finally launched the business in November of 2007. We just recently started offering wholesale prices to online stationery retailers and the response has been overwhelming.
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