Mom 4 Life Takes On Parenthood One Product At A Time
Having opened shop in October of 2003, Heather has seen her online store grow by leaps and bounds. Going from a small cash investment to having a more than enough product for visitors to her boutique to choose from goes to show the success she has had in the past 4+ years. Heather also makes it easy for those looking to support other entrepreneurial moms, because the products she offers are also 100% mom invented.
As a good example to what a work at home mom can do, I asked Heather a few questions about her business and what it took to get to where she’s at now. This is what she had to say:
What was your inspiration for Mom 4 Life?
All great adventures must first begin as a dream. As a new mom, my dream was to be at home with my children, while also helping the family financially. I committed my dream to prayer and asked God for wisdom. I realized that there were many options that could work, but only a few that I would be truly passionate about. I have a lot of passion for being a mother so helping other moms was a logical place to start.
What have you learned since starting that you wish you’d known before?
I have learned that I am much more capable of doing things than I first thought. I have always been confident in my abilities, but starting Mom 4 Life has really given me the opportunity to meet and exceed challenges in a practical way that I had not previously realized I could do. I find myself wishing I would have started something sooner because of how enjoyable it is to be your own boss. However, I believe that God’s timing is best and without the proper inspiration to get started, I don’t feel that I would have found the outcome to be as rewarding.
What steps did you take to start up your business?
My husband encouraged me to explore options on the internet. I began small (with start up costs of $100 and an eBay listing for one product) and grew with demand. God was gracious and took that small beginning and allowed it to grow to something that was truly able to make an impact in the lives of hundreds of women whose products are now sold on our site as well as the crisis pregnancy centers we have come along side to help support.
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