Riverview Woman Becomes Mompreneur
Listening to working moms talk about how they balance their lives always interests me. It’s not easy. Just getting the kids up, fed and out the door is a feat. Never mind school, day care, extracurricular activities, supper, homework and bedtime. Working mothers often tell me there is simply never enough time.
That’s why I love to talk to mompreneurs like Alison Davidson. On May 1, the 35-year-old Riverview woman launched OutsideTheCrib.com, a website for parents in Greater Moncton. It’s the only locally produced site of its kind. It has everything from information on Bisphenol-A to birthday party ideas. There’s a packed calendar of local events for parents and children, a classifieds section and useful, timely stories.
Davidson has two daughters, two and three-and-a-half, and is expecting her third child in August. She used to work outside the home but decided to make the leap to self-employment because she wanted to do things on her schedule.
“I’m keeping in touch with the working world and balancing that with taking care of my children,” she said during a recent phone interview punctuated with giggles and cries from her girls. “I was looking for something that offered flexibility. Now I work during naptime.”
Davidson updates the site three or four times a week with what she hopes is hip and sophisticated content. Her aim is to keep the site helpful but light-hearted and non-judgmental.
OutsideTheCrib.com gets about 150 hits a day, so far. Davidson is discovering it’s a lot more work than she expected.
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