Dan and Janine Russell, from Plymouth, set up a web-based mail-order company to finance the £6,000 wedding in 2006. Now it has a turnover of more than £250,000 and is growing so fast that Mr Russell, 23, is looking at retirement in the next 12 months. Mr Russell, said setting up the firm, called Choicebuy, was “the best decision I ever made”.
Mr Russell has been an entrepreneur since the age of 12 when he started selling didgeridoos because he could not find a paper round. At the age of 16 he set up a computer repair firm. Mr Russell admits that he regularly works a 12-hour day with Christmas becoming almost non-stop fulfilling orders. “Right now it is a lot of hard work and hardly any sleep,” he said. “But it’s the best decision I ever made.
“I would say to everyone else, ‘Just go for it and trust your instinct’
Image via BBC
Wedding Idea Leads to Web Success
June 23, 2008 by Nicholas | 1 Comment
In Entrepreneurs
cassy on June 24th, 2008 at 1:12 am
Thats cool.. at a young age he already showed that he can be a successful businessman. If a person really want to succeed, he has to work hard, have patience and perseverance.