Press releases used to be a tool strictly used by Public Relations and Media professionals.
However, that’s changed and now press releases are available to anyone who wants to use them. They are fully integrated into news streams such as Google News so their reach is now greater that it ever has been.
If you’re a home based business and have a sparse marketing budget (and who doesn’t?) press releases might be the tool for you.
Whether the home based business is just getting off the ground or it’s a going concern and just needs some new clients/customers, the press release when properly written can get you that much needed attention.
The tricky part of a press release is that a good one has to be an attention grabber. Press releases aren’t advertisements.
That means you can’t just announce the presence of your website unless that announcement is somehow wrapped up in the context of some attention getting story.
Perhaps there’s a problem that needs solving. A press release might state the problem and then slide into the solution (which your business might provide).
If that transition is made without sounding like a blatant advertisement, then you could have a winning press release.
Photo by abcdz2000.
The coffee vending business is your opportunity to cash in on the 30 billion dollar coffee industry.
Can we solve the #1 Business problem people have today? Yes -- and the answer is simple...
HUMAN stands for "Helping Unite Mankind And Nutrition" and we started the Healthy Vending Industry back in 2003
Lia Sophia products have become a benchmark in quality and design for other companies...
Mobile Gaming Revolution offers you the unique opportunity to be the center of EVERY party!
Jamberry Nails signature product, Jamberry Nail Shields, which are essentially stick-on nail art
PromoSlam has a mission to develop real solutions for individuals and families
Thin Energy is looking for a limited number of motivated business minded people...
World's largest co-ed fitness franchise, Anytime Fitness can leverage its tried and true...