A new concierge service for new parents and parents-to-be launches today, marking a growing trend of baby planning businesses that offer a little (or a lot) of extra help to prepare for pregnancy, childbirth and new parenthood.
Founded by mom-entrepreneur Kimberly Shore Levin, a Washington, DC mother of 3 (all under five years old), Nursery Know-It-All offers services such as registry management, nursery preparation, product recommendations, meal planning, childcare and pediatrician referrals, among many others. Nursery Know-It-All also provides recommendations for organic products and tips for making a child's first years "greener."
The new baby planning company was founded after Levin noticed a gap in the baby planning market. "I started Nursery Know-It-All to give new and expectant parents the support and confidence they need so that they can concentrate on a more important role - parenting," says Levin. Similar to a service provided by wedding planners, Nursery Know-It-All helps moms and dads-to-be and new parents get through some of the tedious, time-consuming planning of parenthood.
"With everything online these days, parents spend a lot more time than they'd like just researching ideas, products and things to be aware of.," says Levin. "But Nursery Know-It-All has already tried these products, sifted through information and spent the countless hours doing this legwork for them." In fact, Levin estimates she spends 50% of her "free" time a month just researching products, from strollers to organic baby food, and staying on top of the latest trends.
Photo from Nursery Know-It-All.