Family Creates Website About Neckties
Sunday mornings can get pretty hectic around the Christiansen household. With five boys who always want to look their best for church, the rush to get to services on time occasionally led to a rather knotty problem – neckties flying in all directions, sometimes along with the frustration of being unable to tie the perfect knot.
Father Rich Christiansen saw an opportunity to take what they had learned and turn it into a practical and educational family project. With over eight years experience creating successful web entrepreneur communities, Rich put his sons to work on the concept and design of a helpful new site focused simply on How To Tie A Tie.
“This was a wonderful opportunity,” Rich Christiansen said. “Not only are we filling a real need, but it’s a chance for my sons to learn the process of bringing up a website.”
It is evident that these boys have been discussing the business model. Sixteen year old John Christiansen says: “We are going to give all of the instructions and diagrams away for free. We will sell ties and stuff and any money we make we are going to put into an education savings account. Half of this money will go orphan girls in Nepal, and the other half will go to our personal college savings.”
Based on the family’s research, the 2TieATie.com site is full of information about neckties, as well as men’s fashion issues, and tips for shopping. But the most popular part of the site is sure to be the step-by-step, illustrated instructions on how to tie 15 different ties ranging from the popular Windsor knot to the difficult bow-tie!
Photo by 2TieATie.com.













Matt Helphrey on October 22nd, 2008 6:46 pm
Great article.
Just goes to show that anyone can start their own successful online business. Find a need…
Matt Helphrey
Jaclyn on October 23rd, 2008 6:11 am
This would benefit so many young men and slightly older men around the world so much! i can remember when i was growing up with my two older brothers and the oldest who was 19 at the time was getting ready to go somewhere that required a tie, he had my father tie the tie for him year’s earlier at a different function, took the tie off in such a manner where all he had to do was tighten it up and he was good to go and no tieing was required ever again. now as funny as this was to me, one cant help but wonder, what happens when his outfit requires a tie of a different color or style? this website would be perfect for so many men and even women wanting to teach their sons or husbands how to tie a tie.
Rob Caldwell on October 28th, 2008 2:01 pm
Thanks for posting about this. Good ideas for a family to do something together. It’s interesting that they are going to help out orphan girls in Nepal. Did they tell you about where that connection came from?
Rob
AndyT on December 18th, 2008 4:55 pm
Great idea… sometimes the simplest ideas are truly the best
cassy on December 19th, 2008 12:45 am
great!family are working together for business. what an inspiration for many of family to do same like what the christiansen family. as what the saying goes”family that works together,stays together”.
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