Family Support Aids In Business Success

MSNBC:

Most mom entrepreneurs start a business to help support their families. So why not get your family to help support your business? You’re in business for yourself, not by yourself. Let your family be part of your growing business. Not only can family members provide support and assistance, they can also learn about business during your journey.

Obviously, each business is unique. However, I believe that all businesses have hidden opportunities for an owner’s kids and spouse to get involved. Maybe your kids can stamp envelopes, hand out fliers or alphabetize folders; think about how much they would learn. Even if your husband has his own job he can still be an integral part of your success. He may have ideas that complement yours or can help run errands or support you at trade shows. The idea is to get your family involved so it truly is a family business.

When I started Stroller Strides, my son Jacob was in charge of giving out stickers to classmates after school. When he got older, he helped tape my fliers shut. My franchisees tell me stories of their kids handing fliers to passersby and having their kids work trade show booths with them. I believe we’re teaching them from a young age how family and business can work together. My husband, Jason, has always been essential to my business’s success. Although he has a full-time job, he’s still my sounding board when things get tough. He asks where he can help and is happy to run small errands or help more with the kids if that helps me with the business. In my company, entirely staffed by women, it’s nice to have a bit of testosterone to balance us out.

Photo by ninahale.

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