Entrepreneur Turns Bright Idea Into A Business
If the Grinch stole your Christmas lights or you don’t have time to decorate the exterior of your house or business for the holidays, then Deck the Lights has the solution for you.
The start-up business is the brainchild of Wendy Gedaro. Recognizing the popularity of holiday lighting and the fact that most people don’t have the time to decorate, she started researching the area marketplace to see whether there were any businesses offering home lighting services.She discovered that the only businesses offering similar services are in Pinellas and Hillsborough counties.
Deck the Lights caters to those who either don’t have the time or the ability to decorate. With a background in department store merchandising, Gedaro said she thought the time was right.
Gedaro offers custom light designs in which she takes a different approach to every home. She will visit the home, gather feedback from the customer, measure what is to be lighted and take into account the budget and deliver a plan to the customer.
A Deck the Lights basic design is kept simple and can incorporate items the owner has with the exception of the lighting. Installation can take three to six days, depending on the scope of the job.
Photo by Elite PhotoArt.













SEO Software on December 9th, 2008 3:43 pm
This is the kind of thing where you smack yourself on the forehead and ask “why didn’t i think of that?!”.
Terrific idea. I wonder if he wants to franchise ;)
Matt Helphrey on December 9th, 2008 5:56 pm
Brilliant idea. Find a need….
cassy on December 9th, 2008 6:00 pm
Christmas is coming, but because of the world economic crisis, that we all experience now ,most of the workers,work over thier daily time 8hours, to earn more than thier daily income,and because of that many dont have time to decorate thier homes,thanks to this post, they have a chance now to celebrate christmas with colorful lights at thier homes,i hope we also have grinch here in my country, so idont need to worry on how to put my lights decoration in our home.
Jaclyn on December 11th, 2008 11:04 am
This is a great idea! there are so many people in my neighborhood alone who talk about wanting their yard and home decorated to the nine’s for christmas but don’t have the time nor the ambition of actually getting out there and doing it, or don’t feel they are creative enough to do it to where it look’s good. this is an awesome and “bright” idea.
Leave a Reply