Archive for January 5th, 2009
VisitorCamp.com Offers Search Engine Marketing For The Modest Budget
If you run an online business, you need your traffic to convert into customers. If the traffic to customer ratio is too low, you won’t have a business for long. The struggle to bring in traffic and convert those visitors into the customers you need is one that many businesses have to face. It’s not [...]
The Seattle Times: More than any government bailout, it’s people like Wendy Powell who will lift us out of our economic doldrums. Except it looks like her own government is going to stop her. Last fall when Wall Street was in meltdown and the credit system was in a freeze, Powell, a Seattle mom and [...]
Maternity-Leave Alternative: Bring The Baby To Work
The New York Times: SEVERAL years ago, Joyce DeLucca became pregnant at the same time she was building her new company, Kingsland Capital Management, an investment boutique in Manhattan. Her employees wondered: Was she going to take a maternity leave during this crucial period? She did not. Instead, Ms. DeLucca decided to bring her newborn [...]
Sarah Palin 2009 Calendar Becomes Amazon Bestseller
Mashable: What’s the best selling office product on Amazon.com this New Year? Perhaps printer ink and paper for all those holiday pics? Cases for all the new laptops received this Christmas? Try: none of the above. Currently leading Amazon’s Office Products and Supplies bestseller list is the Sarah Palin 2009 Calendar. According to the ad [...]
The New Work Ethic: Controlling Your Attention
intellectual properties: Columnist David Brooks, commenting in the Dec. 16th New York Times about Malcolm Gladwell’s latest book called “Outliers,” made a statement as profound as it was accurate: “Control of attention is the ultimate individual power,” he wrote. “People who can do that are not prisoners of the stimuli around them.” But why is [...]
Website Magazine: 2008 has drawn to a close, and many Web professionals are wondering what next year will bring. It may seem arbitrary to make predictions, but the Web business is not a static industry and forecasting often shines the light on our practical hopes for the future. 1. A Major Social Media Shift 2. [...]
Create Online Video That Works
Mashable: With the recent explosion and expansion of online video, the biggest question is how to best drive viewer action and monetize this new medium. Even with these strong benefits, most agree that the video opportunity has yet to be fully realized. Companies struggle to best make use of this new medium, and have found [...]
The Lowdown on Home Office Deductions
Making It Legal: The home office deduction sounds like it would be a great thing for small business owners. After all, many of us work at home, and it’s not as though the IRS is always so generous when it comes to deductions for the “little guys.” Deducting a portion of rent/mortgage interest, utilities, insurance, [...]
