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Super Bowl Means Biz
Faye Dowdell looks for any edge she can find in today’s gloomy economy.
Dowdell spent the morning at the Tampa Port Authority office for the first installment of the NFL’s Super Bowl XLIII Playbook for Small Business Workshop Series. The free workshops are designed to help local small and minority businesses.
The NFL’s business workshops are so popular that organizers added second sessions to each of the three seminars. That means nearly 900 small business owners will participate, about twice as many as during last season’s Super Bowl in Arizona.
“Certainly the economic situation has made people look for every opportunity,” said Tisha Ford, who heads the NFL’s Emerging Business Program. The program helps local businesses owned by women and minorities land contracts with Super Bowl vendors. “People are participating to build relationships to get them through these difficult times.”
Photo by NFL.com.
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Jaclyn on January 18th, 2009 11:58 am
while i’m not a big sports fan at all…i do agree with this idea as it helps minorities and business women get their foot’s in the door somehow and create’s more business and opportunity for them.
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