Entrepreneur Lives To Compete
Competition has always been in Dawna Stone’s blood.
She thrived on it as a 6-year-old entering her first aquatic meets; as an elite college-level swimmer; as an Ironman endurance athlete.
And the contests didn’t have to be athletic. Her competitive spirit showed up in professional venues as well: on Wall Street, where she put a finance degree into action; in the publishing world; and on reality TV, where Stone won a coveted one-year job as Martha Stewart’s apprentice.
After winning “The Apprentice” with Stewart in late 2005, Stone spent a year working at a bevy of enterprises in Stewart’s publishing and entertainment empire.
She returned to St. Petersburg; her husband, Matt Dieter; and Her Sports + Fitness, a first-time publishing venture for the former chief marketing officer at Clearwater’s MarineMax.
Though Stone has loads of her own success stories, she admits she uses this feature as a major source of motivation, especially when she’s struggling to juggle the life of a mother, wife and business owner. Even great competitors need a little inspiration, she says.
Photo by Tampa Tribune.













Click and Inc on January 21st, 2009 12:37 pm
great story. There is a ton of competition in the world today and a competitive spirit is necessary to survive and especially to succeed.
Brett on January 21st, 2009 2:40 pm
That is so true, we need to remind ourselves continually keep on keeping on. Especially now when times are really tough.
TomL on January 22nd, 2009 6:38 am
The competition is hard everywhere.You can learn from your competition a lot if you take the effort to see what they have done and use it to improve your site or store.
Jaclyn on January 22nd, 2009 7:16 am
Awesome story. it’s always great to hear about someone triumphing in all that they look to do in life…this lady really has some credentials behind her and a lot of thing’s to be proud of herself for! and it is very true when she say’s that even great competitors need a little guidance as well…everyone does…even the great einstein i’m sure had some guidance somewhere from someone.
jaeda on January 22nd, 2009 10:23 pm
[ go girl! ]…
Girl Power… continue surviving especially these days now, you have to be more tougher…but, always think positive whatever might come…
…god bless…
cassy on January 23rd, 2009 4:32 am
its it true where ever we are what ever we do there is always compitition thas is part of life, in business compitition is playing a big rule coz that will be your basis if your product is good or not, or the people cunsomers like the product your selling.
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