What’s Hot in Product Categories
We contacted leading retail chain buyers and conducted extensive research to show you where the hot areas of product innovation are in 2009.
Toys and Games
This is always a popular category to consider breaking into. Many manufacturers plan to expand their product lines to include more outdoor play items and backyard toys such as inflatables, playhouses, sandboxes and inexpensive sporting goods.Boomer Goods
This will continue to be a fast-growing category as the first wave of baby boomers to turn 60 will number in the tens of millions. This group demands more relevant products to keep them looking and feeling young.’Organics
Think beyond food. Clothing, handbags and bath and body products are just a few examples of products that are made of organic materials. Retail buyers are intrigued with products made from ecologically sustainable materials.Low Cost/High Value
Buyers are hungry for low-priced items that have a high perceived value.Pet Products
Packaged Facts, a leading market research firm, says the pet products industry is growing and will surpass the $11 billion mark in 2009. Convenience items such as travel accessories for pets will make up a large portion of the growth. Natural products also will be in demand.Photo by jimpetr.
cassy on February 9th, 2009 4:18 pm
toys and games really will be one of it, coz of many children really want their parents to buy them toys that they like to have,aside from toys they also love to goto on a team parks and enjoy some fun games, but not only them, many people also likes to play any games from computers games up to playing cars,that makes toys and games still a hot product in the market!
Jaclyn on February 10th, 2009 10:51 am
I agree with Cassy…toy’s and games is alway’s moving in volume every year. people will always’ spend money on those two products as long as children are around. and the organic products have been rising in volume the past few year’s. everywhere i look there are organic products available for even clothing items…especially organic kid’s products, those are huge right now. and once again…i’m so surprised that people spend so much on their pets even in such a down economy. don’t get me wrong…i love my pets, i really do, but if it come’s down to groceries for my family or top quality toy’s and food for my pets….i think i’m gonna go with groceries for my family.
Matt on February 10th, 2009 4:02 pm
Wow- hard to believe this made the list: Low Cost/High Value. Sounds like a fad to me. :)
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