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Surveying Your Customers
photo credit: guspim
When opening a new business or even in an existing business, it is very important to survey your customers. There is so much information that a business owner can obtain from
these surveys. Below are a few good reasons that you should survey your customers.
- Gaining feedback. Ask them what they truly think about your products and services, you never know until you actually ask.
- Setting the bar. Once you know where your business stands right now, you can set certain goals to improve certain areas.
- Learn new ideas. Your customers very likely have suggestions and ideas for you; let them share them with you.
- Evaluating our competition. Ask your customers what other services or products like yours have they used; ask how they compare to yours. This will give you a good idea of where your competitors are and where you need improvements.
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SEO Software on March 16th, 2009 11:07 am
They do have a great free poll option. For more robust surveys, I prefer Qualtrics though.
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