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Online Coupon Sites Thriving


Inc.:

As consumers slash their budgets and newspaper subscriptions continue to slide, more people are turning to the Internet for coupons.

That’s good news for entrepreneurs leading the charge to move coupons online.

According to a recent survey of 4,500 women by Burlington, Massachusetts-based online ad network Burst Media, coupon usage is up, and more consumers are turning to the Internet as their source.

Thirty-four percent of respondents report using more coupons, while the rate of online users has jumped since 2002, from 3.8 to 16 percent.

“The Internet has become the second most important place for women to get coupons, and when you consider that newspapers have had 60, 70, 80 years of marketing efforts, it’s that much more powerful a message for marketing,” said Chuck Moran, Burst Media’s VP of marketing.

Photo by CouponMom.

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Comments

  • I see these all over the place!!

  • Thjere are so many of these coupon sites out there. Care to recommend one?

  • We’ve noticed an increase in traffic to our Coupon site lately. Big sites are racking up.

  • DealBandy.com is a new online coupon community. Users request deals for products, services or stores, while other users are paid cash commission for uploading the best coupons and deals. Unlike traditional coupon websites, all content on DealBandy.com is user-generated and personalized.

  • I wanted to mention my coupon site 247Coupon (http://www.247coupon.com). I recently had the entire site completely re-designed and I added a bunch of new features, the main one being the ability for visitors to register as a user and submit coupons. I’m adding coupons several times/day and deleting expired coupons regularly so that the site stays up-to-date. I tried designing it with a simple layout and not too much “clutter”. It’s a strict coupon site, i.e. no internet “deals”.

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