May 15, 2009

Today’s Twitter Updates 05-15-2009

# RT @WSJSmallBiz Reinventing Magazines http://tinyurl.com/p3temj Very interesting approaches – I like T-Post (via @PhitchOC) # Real PR has noting to do with smoke and mirrors, or selling, it’s about a good story. http://bit.ly/yXKK3 (via @AnthonyMoraPR) # So it appears that Donald Trump is moving into MLM with his merger/purchase of Ideal Health. Anyone have […]

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Bailout Marketing Going Wrong

photo credit: JimFenton I received a slick, expensive, 20-page brochure in the mail the other day from Bank of America, promoting its home loans and other excellent attributes. It was thick, colorful, printed on heavy (unrecycled) paper, with only a single “impact” word on several of the pages; my favorite of these was “Confidence,” a

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Short Attention Span Readers

photo credit: gwilmore It is unfortunately true that most people reading your copy only reads the first few lines. Now this does not mean that all of your time and frustration writing the copy has gone to waste, all this means is that if those first few lines don’t grab the attention of your reader,

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Silver Bullet For Franchisors?

PR Newswire: THEFranchiseLookup.com and Capital Idea Group announced today that they have formed an alliance providing results-oriented sales and marketing solutions for franchisors. This alliance will help any franchisor drive new revenue, generate profits, increase cash flow, and get their business on track. “We are thrilled to be working with Capital Idea Group,” said Phil

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Sucession Planning

photo credit: adactio Many business leaders are very worried about the stability of their company, about their ability to replace the loss of key leaders during this recession, and their worry is definitely with good reason. Many companies are not doing as well as they have in past downturns. Marshall Goldsmith recently suggested that rather than

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Wireless Toyz Responds To Local 4 Investigation

WDIV: Rescue 4 received this statement from Joe Barbat, the founder of Wireless Toyz: “Wireless Toyz Franchise, LLC (“Wireless Toyz”) is the creator and franchisor of the Wireless Toyz brand of multi-carrier wireless communication retailers and has emerged as one of the largest wireless retail franchisors in the country. Based in Michigan, Wireless Toyz prides

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More Money For Small Banks

photo credit: Mike Licht, NotionsCapital.com We have been seeing this trend of the government dishing out all kinds of bailout money to large corporations and now to large and small banks all over the country. We are about to see yet another bailout being handed to smaller banks in the near future. While treasury secretary

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Seasoned Franchisee Combines His Passion For Teaching And Running A Franchise By Joining ActionCOACH

PR.com: Impressed by the genuineness of the people and inspired by the philosophies and passion of ActionCOACH’s founder and CEO Brad Sugars, Kent Rhodes joined ActionCOACH. He will be practicing in the East Anglia region based out of Chafford Hundred. Rhodes is not new to the franchise world. He has worked as a franchise restaurant

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New Googles Voice Feature

photo credit: marcopako  In business big or small we can always use as many helpful features and tools to run thing’s smoother that we can find. One of googles new features that is excellent for business owners of any kind is their google voice feature. Recently talked about on FastCompany, google voice is showing

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Great American Cookies Launches Nationwide Search For The “Great American Dad”

Franchising.com: Great American Cookies announced today that the company has launched its first-ever search for the “Great American Dad.” The Great American Dad Contest began Wednesday, May 13 and runs through Friday, July 31. During the contest, participants will be asked to tell the world, in 200 words or less, what makes their dad a

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