Archive for May 15th, 2009
Today’s Twitter Updates 05-15-2009
# RT @WSJSmallBiz Reinventing Magazines http://tinyurl.com/p3temj Very interesting approaches – I like T-Post (via @PhitchOC) # Real PR has noting to do with smoke and mirrors, or selling, it’s about a good story. http://bit.ly/yXKK3 (via @AnthonyMoraPR) # So it appears that Donald Trump is moving into MLM with his merger/purchase of Ideal Health. Anyone have [...]
photo credit: JimFenton I received a slick, expensive, 20-page brochure in the mail the other day from Bank of America, promoting its home loans and other excellent attributes. It was thick, colorful, printed on heavy (unrecycled) paper, with only a single “impact” word on several of the pages; my favorite of these was “Confidence,” a [...]
photo credit: gwilmore It is unfortunately true that most people reading your copy only reads the first few lines. Now this does not mean that all of your time and frustration writing the copy has gone to waste, all this means is that if those first few lines don’t grab the attention of your reader, [...]
photo credit: adactio Many business leaders are very worried about the stability of their company, about their ability to replace the loss of key leaders during this recession, and their worry is definitely with good reason. Many companies are not doing as well as they have in past downturns. Marshall Goldsmith recently suggested that rather than [...]
photo credit: Mike Licht, NotionsCapital.com We have been seeing this trend of the government dishing out all kinds of bailout money to large corporations and now to large and small banks all over the country. We are about to see yet another bailout being handed to smaller banks in the near future. While treasury secretary [...]
photo credit: marcopako In business big or small we can always use as many helpful features and tools to run thing’s smoother that we can find. One of googles new features that is excellent for business owners of any kind is their google voice feature. Recently talked about on FastCompany, google voice is showing [...]
Unique products to inspire and amuse. Shoe Earrings The latest way to embellish your sneaks is with shoe earrings, a pair of faux diamond earrings which are meant to be worn in the top lace hole. A TV in your sunglasses A combination of mirrors, innovative see-through video displays, digital controls and good old-fashioned tinted [...]
Aspiring Entrepreneur Finds Her Way Through Unique Fundraising
When most people want to launch a business they will save the money, borrow from people they know, or get a loan. Christa Hastie created the Million Gumballs project instead. Ultimately it is Christa’s goal to raise enough money to build her very own a bed and breakfast. To do that she is selling gumballs [...]
Don’t Make A Sale, Make A Long-Term Customer
NFIB: Establishing ongoing relationships with customers enhances the long-term success of most small companies. It’s more cost-effective and a lot less stressful to serve ongoing accounts than it is to continually search for new business. Cash flows are more stable, and increased operational efficiencies can reduce internal costs, increasing profitability. To secure a long-term customer, [...]
New Work At Home Options For Moms Affected By The Economy
PR Newswire: With today’s uncertain economic climate, moms across the country are seeking ways to offset the economic downturn with flexible work options. From starting their own home businesses to freelancing and telecommuting, thousands of moms — many of whom are highly educated and experienced — are jumping back into the workforce and choosing to [...]
McDonald’s Commits $100 Million To Coffee War
MSNBC: McDonald’s Corp. has began a more than $100 million marketing campaign including TV, radio, print, online and outdoor ads for its McCafe line of espresso drinks. The drinks are now being rolled out to the chain’s 14,000 U.S. locations. The ads portray the drinks as the antidote to a miserable day and aim to [...]
Springwise: Greeting cards that talk or play music have been around for a while now, so it seems natural to see those capabilities extended to the floral bouquet. Sure enough, global florist FTD has just released a line of floral arrangements that deliver a spoken message along with the flowers. FTD’s Say It Your Way [...]
Monday, we asked readers “Do You Backup Your Data Off Site?” 44 percent replied Yes, 49% No, and 8% Sometimes. Sometimes ain’t gonna cut it, unless you like playing Russian Roulette. And did you notice that the poll mentioned ‘off site?” If you don’t backup your data offsite, you might as well not back it [...]
Today’s Twitter Updates 05-14-2009
# Why 60% of all restaurants fail within their first 3 years. http://short.to/65q5 #RCS (via @JeffreySummers) # RT @WeberBooks: Charge Amazon Kindle users a fee to read your blog: http://bit.ly/vUvHc (via @tnhuckaby) # Video CES 2009: Touch-screen vending machine http://bit.ly/BvxUX # RT@TMarketingTips is giving away a confidentail report: 7 Black Hat Dropcard Marketing Ideas at [...]
