Marketing Your Business When Your Broke
photo credit: Arturo de Albornoz
While we may not be actually flat broke, we all still are looking for the cheapest and most effective way’s to market our business. This being said, there are actually free way’s to market your business, that’s right, absolutely free!
Free classified ads. Do some google searching to see what kind of free classifieds you can come up with for your area. One you may want to try is craigslist, which receives a lot of volume.
Provide the best customer service you can. This is what we call “word of mouth” advertising in the long run. The better the service you provide to your existing customers, the more people they will talk to about your company.
Maximize Your Mailing List. What, don’t have a mailing list? Start collecting customer information so you can get one! Use this mailing list to push out information about new products or services, give a special deal to your mailing list, share information with them, etc.”, recently suggested on SmallBizBee.
What free advertising do you know of for businesses?
home based business on May 17th, 2009 7:22 pm
Finding mutually rewarding situations online, in the marketing sense, is not difficult. I think responding to intuition and opportunity in a serious and timely manner is key to creating an online marketing presense. Offline, marketing, good marketing, isn’t a matter of cost… its about effectiveness. My experience says, by far, the most effective marketing ideas have been the cheapest. Try starting with existing customers, if you don’t have any, find a way to start with someone elses. have marketing goals.
Matt Hayden on May 19th, 2009 2:13 am
A lot of people say that free classifieds are a waste of time. But I’ve tried them and they definitely do work. Sometimes I’d get calls or e-mails directly off the ads. But they also seem to have a good effect on SEO.
I ended up on page one for a particular long tail keyword as a result of posting to free classifieds (well, at least I think that was the reason). Got quite a few leads out of that, many of which converted.
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