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Do It Yourself Branding

A Rainbow Of Books
Creative Commons License photo credit: Dawn Endico

If your in business for yourself and your one of those people who are bound determined to do everything on your own including your branding, then there are some helpful resources for you out there. Consulting Pulse posted an article on some books that you ought to check out for do it yourself branding needs.

  •      The Wizard Of Ads is a book written about all of the older methods used for advertising. While we continue to move forward we also leave behind some valuable material such as this book.
  • Tribes. Seth takes his seminal thoughts on Permission marketing to new hieghts explaining why tribes are possibly the most powerful marketing asset your company could have, and how you can create them.
  •      Twitter Power is a book by Joel Comm who is a definite master of this medium type. He talks about setting up the account, chatting, branding, building your list of potential followers and more. This is definitely a must read book for do it yourself branders.

What books on branding have you found helpful?

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