June 2, 2009

Lifeway Foods Announces Opening Of Second Starfruit(TM) Cafe

PR Newswire: Lifeway Foods, Inc., the country’s leading manufacturer of kefir and a provider of other natural and organic dairy products will open the second installment of its Starfruit(TM) Café, a “kefir boutique” that will offer several flavors of frozen kefir with over 20 toppings as well as customized kefir parfaits, and smoothie-style kefir drinks. […]

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Kid's Clothing "Mompreneur" Lisa Gold Offers Others A Business Of Their Own In LikeWear

EarthTimes.org: After deciding she wanted something a little more intellectually stimulating than coordinating carpools, Lisa Gold got entrepreneurial while her husband was on a business trip. What started as a keen idea to embellish children’s clothes from her kitchen, has turned into LikeWear a national direct sales company with apparel licensing deals for General Mills

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Mom Creates ID Tags That Help Reunite Lost Children With Parents At Theme Parks

Philly.com: Jamie Rayko was visiting Orlando, Fla., in 2007 when her 7-year-old daughter became separated from the group during a trip to a theme park. Her daughter found a park employee to help her, but in the panic of the moment, she couldn’t remember her mother’s cell-phone number. There was no way for the employee

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Branding Misconceptions

photo credit: tommy THE pariah Do you remember the story of Chicken Little? If one person tells you the sky is falling, you laugh at him. But if you’re told the same story over and over, pretty soon you believe it. This also rings true with branding–just because everyone else is saying or doing something

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7-Eleven’s ROTF Tie-In Press Release

seibertron.com: It’s summertime, which means it’s superhero time – on the big screen and at 7-Eleven® stores. This month, 7-Eleven celebrates the much anticipated next installment of the TRANSFORMERS movie franchise by rolling out the new BUMBLEBEE Blast Slurpee® flavor, collectible 3D cups and a refillable mug, character-straws and an online sweepstakes. The film “Transformers:

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Taking The Direct Approach

Today’s TMJ4: With many families struggling to make ends meet…people all over the country are banking on selling products at home parties in order to boost their bottom line. A trendy necklace here…some shiny gemstones there… “Shiny is my favorite,” one woman says. “I love these long pearls that I have on,” another woman adds.

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Selling Health On A Strip

WABI TV5: A local businessman is having some early success with a new product. It’s sold through multi-level marketers, similar to Mary Kay. But Clayton Fowlie isn’t selling make-up. He’s selling health, on a strip. Fowlie brought Enlyten strips to the East Coast in January. The product delivers supplements through a strip placed on the

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Afdb Lens $40 Million To Local Franchising Sector

istockAnalyst.com: According to online press (May 31, 2009), the African Development Bank, a development bank established in 1964 with the intention of promoting economic and social development in Africa, has recently approved a $40 million loan to aid the Franchising Sector Support Program in Egypt. The Franchising Sector Support Program (FSSP) seeks to promote franchising

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