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10 Ways to Promote Your Online Business

Friday: 12.5.2008
Creative Commons License photo credit: Jesse757

If you have a home-based internet business you need to get the word out and attract people to your site. There are several ways to do this. Just remember to have a budget and stick to it. Make a plan and do something every day to promoteyour business. It is a competitive world out there so try to be unique and original.

Your advertising needs to pop out at people to get their attention. If they’ve seen it a hundred times, they’re not going to pay attention to yours. Make your potential customers want to see what you have to offer and want to keep coming back for more. It can be challenging and hard work, but in the end it will all be worth it when your businesses a success.

Here are some of the things you can do to advertise your home based internet business. Promotion, both online and off, can bring customers to your business:

Make a unique and exciting web page. If you are working online, this will be the heart and soul of your business. Make it as interesting as possible. You want potential customers to want to stay and read all the information you have to offer and buy your products.

Write original articles and submit them to article directories. Use your website in your resource box and people will visit your website if the article intrigues them enough.

Submit your website to link directories. The more exposure and back links to your site you can get the better. Find link directories that are popular and have lots of traffic and you’ll have visitors in no time.

Place online and offline classifieds. Find classified sites, there are paid and free, and submit eye catching ads. Make the title pop so people will instantly be drawn to it.

Hand out flyers with your website address on them. Make flyers with a slogan or picture that will make people stop and look at it. Don’t be afraid to use some color.

Make a capture page. Sometimes they are called squeeze pages or splash pages. Make it short and to the point to grab the attention of the person reading it. They will put their name and email in the opt in form and become a subscriber in your list. You can send them your offers for as long as they are a subscriber.

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Comments

  • Those are all great ideas Allen! I especially like your splash page idea. They can work really well when used right.

  • Am I missing something? I don’t see 10 ways. I only see 6 ways. Some of the most popular ways like PPC, article marketing, etc. are also not mentioned.

  • Yeah, those are always good ways to start for anyone seeking to increase exposure for his website. I’d also have to say a good place to start for link directories is this site called AdWido, which also happens to offer some pretty cheap advertising services.

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