Sonesta International Hotels Corporation announced today the launch of its U.S. franchise program. The Company, which has licensed properties internationally for over 30 years, has just issued the Sonesta Franchise Disclosure Document (FDD) required to franchise domestically and is applying for registration of the franchise offering in the franchise registration states.
“We are very enthusiastic about bringing the Sonesta brand into the upscale/upper- upscale domestic franchise market,†said Philip Silberstein, Sonesta’s executive vice president of development. “Sonesta’s 40 years of experience and recognition as a top-tier brand, coupled with our proven market awareness and superior RevPar performance, will provide hotel owners seeking market share premiums and upscale brand affiliation with an exciting new option.â€