Sopra Capital Buys Hogi Yogi

Private Equity Hub:

Sopra Capital II, LLC announced today its acquisition of the Hogi Yogi, Teriyaki Stix, and Yoasis Brands. Sopra Capital II is a private equity and management firm based in Salt Lake City, Utah, which focuses on the acquisition and development of established and profitable franchise brands that are poised for growth. Collectively, Hogi Yogi, Teriyaki Stix and Yoasis currently have over 40 locations franchised in three states throughout the U.S.
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“The Sopra Brands team understands our business; our implementation of their strategies has already provided growth and added profitability to our bottom line,” said Mike Clayton, founder of Hogi Yogi and Teriyaki Stix. “The partnership with Sopra will allow our existing team to more effectively focus its talents, while partnering with their executives to grow the business.”

Formerly operating under the name HYATS, LLC, these brands will now operate under the new food franchise division of Sopra Brands™, called Peak Brands™. Clayton will remain as the CFO of Peak Brands. “We are looking for profitable businesses and have found some real advantages to owning these brands,” said Brian Charlesworth, Managing Director of Sopra Capital II.

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