Nutty Success Story With Fortunuts
Some successful business ideas come from childhood.
As a child, Nicole Simon’s mom would make her special walnut recipe for friends and co-workers during the holidays.
Friends asked for their delectable walnut treats that making it and giving it as holiday gifts became the tradition in their household.
They decided to add a fun element by adding a fortune into each bag as a reminder of how fortunate they felt each year as their giving list grew.
In December 2002, Nicole was urged to find a way to make their nuts more accessible to everyone. She sold her special walnuts, Fortunuts – which she describes as, “a little bit of sugar, a dab of salt and a whole lotta love” — to the public at The Santa Monica Farmers Market, in Los Angeles.
The nuts came in Chinese take-out boxes, with fortune messages, and they were a huge success.
Photo by Fortunuts.













Jaclyn on June 16th, 2009 5:39 pm
It is amazing how something that you grew up with as a child that was just a “given” for family gatherings and holidays can become your niche that makes you a ton of money later down the road. I wish her all of the sucess she can get with her product.
RedHotFranchises on June 17th, 2009 3:00 am
Indeed, it is amazing, it’s always inspiring to read a Success Story, which greatly boosts my confidence. For every New Business Idea, when the impulse is there, when the nudge of hope is there, Act. Listen to your subconscious mind closely, carry a book or daily planner around with you at all times and log your idea’s. You never know what you’ll stumble on.
Franchise Opportunities on June 17th, 2009 6:00 am
It is such an interesting way to start out a small business out of a Christmas tradition. It just shows that big things come in small packages.
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