Canadian Direct Seller's Assoc. Presents Vector Markeing Canada With Award

Marketwire:

Vector Marketing Canada, the Canadian direct sales division of Cutco Cutlery Corporation, has been presented with the Canadian Direct Seller’s Association’s 2009 Make a Difference Award. The award was presented at the Canada Direct Seller’s Association Annual Conference held June 7 – 10 in Niagara Falls, Ontario.

Vector Marketing Canada received the award in recognition of its contributions to the Children’s Wish Foundation of Canada.

The award is the result of a partnership between Vector Marketing Canada and the Haskayne School of Business at the University of Calgary, where Dr. Derek Hassay developed the “Selling Smiles 101” program to provide his students with real-world sales experience. The product of this unique partnership not only enables students to apply classroom concepts to the real world by selling Cutco, it also gives them the opportunity to fundraise for the Children’s Wish Foundation.

Since the Selling Smiles program began 4 years ago, Vector Marketing Canada and Professor Derek Hassay’s students have raised more than $100,000 for the Children’s Wish Foundation of Canada.

“It is a privilege and honour to receive this prestigious award,” said Rhancha Connell, sales promotion Manager for Vector Marketing Canada. “The Selling Smiles program is a wonderful program developed by Dr. Derek Hassay. Vector is proud to work with him and create magic for his students as well as for the wish recipients.

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