Franchise Wire:

Leading greeting card publisher and franchisor, Card Connection has today announced the launch of its new licensed gift wrap selection. The new gift wrap which features four separate designs incorporating: Winnie The Pooh, Disney Princess, Spider Man and Thomas The Tank Engine, will be distributed to retail stores throughout the UK through Card Connection’s network of franchisees.

“The new product compliments our current range of juvenile greeting cards,” explains Andrew Cutler, sales and franchise director for Card Connection. “We anticipate strong sales of any stock which features ‘licensed’ characters as they are instantly recognisable to the consumer. This wrap is not linked directly to age like a greeting card and in addition it represents particularly good value, which will add to its broad market appeal.”

The licensed gift wrap has a recommended retail price of £1.29 which includes two sheets of quality paper plus two tags.

Originally posted by Cris Zimermann on September 28, 2009 in Franchise Site.


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