Reuters:
Red Mango, the fastest-growing retailer of all-natural nonfat frozen yogurt, has announced that it will begin awarding franchise agreements in Atlanta as part of an aggressive national expansion campaign. Recently honored with Nation’s Restaurant News’ 2009 “Hot Concepts!” award, the company plans to open some 20 stores in the area over the next five years.
“We’re experiencing the strongest franchise growth in our company’s history, and Atlanta is the perfect market to add to our network,” said James Franks, vice president of franchising for Red Mango. “Despite the economy, the interest in our business and delivering on our brand promise for health, taste and style only gets bigger.”
Red Mango launched a national franchise program in 2009 to answer growing consumer demand for a healthy food option that has resulted in some 40 franchise signings with a commitment of 209 new locations to-date. The popularity of the brand’s signature tart frozen yogurt with the innovations and the support of a seasoned management team have put the company on track to reach as many as 550 locations across the country in five years.