QSR Web:
Austaco Ltd., a franchisee of Taco Bell, has announced that its six-year fundraising efforts have produced a contribution of more than a half-million dollars for The Leukemia & Lymphoma Society of Central Texas (LLS). As the Title Sponsor of the LLS Light the Night Walk from 2004 to 2009, Austaco raised funds by selling paper balloons in their Taco Bell locations and through corporate giving.
Austaco Ltd.’s Taco Bell stores capped a recent six-week fundraising effort by presenting a check for $140,000 during this year’s Light the Night Walk, held at the Mueller Development in Austin, Texas, on Oct 24. Twenty-five hundred walkers joined in the festivities, raising more than $385,000 for the Light the Night Walk. The funds will contribute to lifesaving blood cancer research, financial assistance to cover patient expenses, free educational materials and events for patients and their families, and local programs geared toward saving the lives of people with blood cancer.