Why Twitter Will Endure

David Carr over at The New York Times has an interesting look at Twitter.

I can remember when I first thought seriously about Twitter. I was at the SXSW conference, a conclave in Austin, Tex., where technology, media and music are mashed up and re-imagined, and, not so coincidentally, where Twitter first rolled out in 2007.

Beyond the dippy lingo, the idea that something intelligent, something worthy of mindshare, might occur in the space of 140 characters – Twitter’s parameters were set by what would fit in a text message on a phone – seems unlikely.

But it was clear that at the conference, the primary news platform was Twitter, with real-time annotation of the panels on stage and critical updates about what was happening elsewhere at a very hectic convention. At 52, I succumbed, partly out of professional necessity.

And now, nearly a year later, has Twitter turned my brain to mush? No, I’m in narrative on more things in a given moment than I ever thought possible, and instead of spending a half-hour surfing in search of illumination, I get a sense of the day’s news and how people are reacting to it in the time that it takes to wait for coffee at Starbucks. Yes, I worry about my ability to think long thoughts – where was I, anyway? – but the tradeoff has been worth it.

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Photo by state.ks.us.

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