Marriott’s Fairfield Inn Set For India Foray Via Franchisee Route

Financial Express:

US-based hospitality major Marriott International Inc is looking to bring its brand Fairfield Inn & Suites to India through the franchisee model. Indicating that the company is positive on management contracts, Ed Fuller, president and managing director, Marriott Lodging International, Marriott International Inc, said the company thinks the franchisee model will work in India.

Meanwhile, the chain also said it plans to have about 100 hotels across its various brands in India by 2015.

“We have experience of the franchisee models in other parts of the world and have found that it works well,” Fuller said, adding that his firm intends to team up with its franchisee partners from the US, specifically those that either have a presence in India or those that are looking to make an entry into the country to develop its Fairfield brand.

Leave a Comment

Your email address will not be published. Required fields are marked *