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Frisbee Inventor Fred Morrison Dies At 90
The origins of the ubiquitous Frisbee, friend to picnicgoers and college kids everywhere, are shrouded in legend. But the disc’s lineage can in fact be traced back to one man, Fred Morrison, who died Feb. 9 at his home in Monroe, Utah, according to The Washington Post.
Morrison got the idea for a flying-saucer toy in 1937 when, during a family Thanksgiving feast in southern California, he and his girlfriend entertained themselves by tossing a popcorn-tin lid back and forth in the backyard.
The lid eventually dented, ruining its aerodynamic potential. Morrison experimented with a sturdier cake pan, which he and Lucile sold on weekends at beaches and parks in the Los Angeles area.
In the 1950s, he designed an aerodynamic disc made of plastic. The nation was then caught up in UFO fever; Morrison called his invention the Pluto Platter and marketed it at fairs in California by dressing up as an astronaut.
Hula Hoop manufacturer Wham-O Mfg. took notice of the Pluto Platter’s brisk sales and bought the rights in 1957, renaming it “Frisbee” when an executive noticed Ivy Leaguers’ penchant for tossing around pie pans from the Frisbie Pie Co.
Morrison earned seven figures in royalties. And the world was never quite the same.
Photo by Wham-O.
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RedHotFranchises on February 11th, 2010 8:26 pm
Fred Morrison was best known as the inventor of the Frisbee, and one of the most inspirational inventors during that time.
Rest in Peace.
Maria Grafs on February 11th, 2010 10:53 pm
This is a loss as we have loosed one great mind who was behind a big invention
Jesse on February 12th, 2010 1:42 am
Very interesting to see how a great invention as simple as this ‘toy’ has given rise to a whole array of sports that millions enjoy worldwide (disc golf, guts, ultimate). And all that in only 60 years!
I can recommend playing Ultimate Frisbee to everyone, it is a great sport! And it exists today thanks to Fred Morrison for inventing his ‘Pluto Platter’. Thank goodness the was changed… :)
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