KIT: The Franchising Industry In India

Business Standard:

Despite the global recession and the economic uncertainty in India, the franchising industry grew promisingly at 20 per cent.

The industry saw some changes in franchise-franchisor relations and the franchising process during this period.

A change was also seen in the categories franchisers preferred to do business. Categories such as education, quick service restaurants and services retail (salons, fitness centres and so on) were preferred. Some brands such as KidZee, Adidas, Raymonds and McDonald’s have franchised 100 per cent of their stores…

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