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How to Stand Out in a Niche Full of Scammers

Is your niche perceived as being full of scammers and jerks? You’re not like that, but how do you develop trust, build authority and be seen as authentic? There’s a great post up on Problogger with a few thoughts on the topic, none of them by themselves will flip a switch and make everyone trust you – but I think combined they help:
- Persist
- Be Personal
- Be Relatable
- Be Accessible
- Be Useful
- Be Transparent
- Be Trustworthy
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Maxwell Donovan on March 31st, 2010 6:59 am
Help people getting what they want and be honest with what you´re selling to them. If you sell bad quality products as excellent products, he/she will never go by your business again. If you sell bad quality products and prevent your customer about that, he/she may buy it or not but will appreciate your advice and come back next time.
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