7-Eleven® Drives 3-Week Reality Rally To Web

StreetInsider.com:

One destination, two cars, three weeks, four people, five webisodes a week, more than 6,000 miles and countless 7-Eleven® stores. America, start your engines for the first-ever 7-Eleven Road Trip Rally, a three-week, cross-country road trip culminating at the Indianapolis Motor Speedway May 28. Along the way, all pit stops for fuel, food, beverages and other necessities will be made exclusively at 7-Eleven stores.

The Road Trip Rally officially begins May 10 after the green flag drops in two cities on opposite coasts – San Francisco and Miami. Each two-person driving team will take to the open road from their respective starting points and head toward Indianapolis stopping along their respective routes for competitions and challenges.

Driving hybrid cars wrapped to look like race cars, the teams should be easily recognizable by fellow motorists. One red and one green, the autos will sport graphics similar to those on the car of popular 7-Eleven-sponsored Indy Racing League (IRL) driver Tony Kanaan.

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