Kiddie Couture

Whether their child wants to be a princess or dance like a ballerina, a variety of moms are creating clothing for their kids and selling it to you too reports ArgusLeader.com.

Since shortly after Lydia was born, she’s been making her tutus, hats and head bands. “She has a lot of frilly stuff now,” [Stacey] Schumacher admits.

But it’s not just all swirly, twirly and girly fun. Schumacher’s handiwork has become a burgeoning business for herself, selling IttyBitty Lydi branded creations to others via the Internet and local stores like Elegant Mommy. And she’s not alone. More and more moms are designing and selling “kiddie couture” – not only to outfit their own kids, but to fulfill an untapped creative potential and entrepreneurial dreams.

Like Schumacher, Karen Teller started transforming fabric, ribbon and rick-rack into tutus and embellished shirts first for her daughter Paisley.

“They’re fun. They’re easy to make and fun,” the Sioux Falls woman says of the clothing line she’s dubbed Spool.

Holly Herbers got her start when she needed a baby gift for her sister. “So I started sewing blankets, then hair clips, hats, head bands, tutus, car seat covers and more.” Shortly thereafter, her business, Shake Rattle and Sew, was born.

And Donna Marchand was inspired to start designing kids’ clothing when she was shopping for handmade clothes for her own girls. “The clothes were super cute, but the prices were high,” she says. “That’s when I thought, ‘hey, I can do this.’ ”

Whatever their reasons stitching and sewing, the women discovered something more. It helped fulfill their creative desires.

Photo from IttyBitty Lydi

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