The founders of Diapers.com today launched Soap.com, a new retail website for household products, vitamins, toliet paper and well, soap, at competitive prices over the internet.

I know that my wife has been excitedly awaiting the launch. She’s a big Diapers.com fan is hopeful that low prices from Soap.com will mean that she never has to make the three hour trip to Target or Walmart ever again for soap.

Quidsi Inc. today launched Soap.com, a new online store featuring a full range of everyday essentials. Quidsi is the parent company of Diapers.com, the world’s fastest growing e-commerce site. With the launch of Soap.com, consumers can now forgo trips to the store by visiting one online destination for everything from basic household items like toilet paper and detergent, to hard-to-find items like specialty moisturizers, vitamins, and a full range of makeup and beauty products — all at prices up to 25 percent less than most drugstores, and with free two-day shipping.

With more than 25,000 products from more than 900 brands across a wide range of health, beauty, personal care, and household categories, the launch of Soap.com will weigh in as one of the biggest in retail history. To put this in context, the average offline drugstore has just 10,000 items. Soap.com will offer more than 40,000 products by the end of 2010 and more than 100,000 by the end of 2011.

 

Originally posted by Dane Carlson on July 15, 2010 in Ideas.

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