American Healthy Yoghurt Franchise Tasti D-Lite To Expand Into Australia

SmartCompany.com.au:

Yet another American franchise is targeting Australia, with frozen yoghurt chain Tasti D-Lite sending out representatives to Sydney and Melbourne to examine the possibility of opening locations in major cities.

The announcement comes after a slew of American retailors have targeted Australia, including clothing chain Gap which intends to open its first store August 26, in order to escape the sluggish American retail environment.

Annette Ahern at the US Consulate General’s office says the franchise is hoping to leverage its emphasis on being a healthy dessert alternative to crack into the Australian market, which already has its fair share of yoghurt and ice cream chains.

“They’re exhibiting at the Fine Food show, on the US pavilion. And they’re targeting the wellness issues they can bring in their offering,” she says.

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