Hi! I'm Dane Carlson, and welcome to the Business Opportunities Weblog. I've been publishing this website, by myself, and sometimes with the help of others for over twelve years now. You'll notice two things about this site right away:

  • We have tons of content. In fact, since November 2011, I've published more than 26,000 posts on thousands of different business ideas and opportunities.
  • We don't sell much advertising. In late 2013, I realized that by selling advertising, what I was really selling was my readers. In 2014, I've already radically cut down on the number of ads and will hopefully keep cutting.

One entrepreneur has gotten really niche recently with his up and coming business, Hockey-Mama, reports StarTribune.com.

Minneapolis ad man Doug deGrood has developed an Internet retail site devoted to hockey moms called, not surprisingly, Hockey Mama (hockey-mama.com). The apparel includes stocking hats, beanies, baseball caps, jackets and fleece vests bearing the Hockey Mama logo.

According to the Hockey Mama website, the clothing line is dedicated to “the real MVP of youth hockey.”

The site launched a year ago with limited marketing. As this hockey season approaches, deGrood, a principal of the GdB agency, intends to have a presence in local hockey publications this fall and winter and purchase some dasher board space in popular Twin Cities ice arenas.

No word on any endorsement by Sarah Palin, the first hockey mom to run for U.S. vice president.

Logo from Hockey-Mama

About these ads

Originally posted by Angela Shupe on September 6, 2010 in Ideas.


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