Kingfisher Looks For Franchise Partners

‎Discountvouchers.co.uk:

Kingfisher, a popular UK DIY retailer and parent company of B&Q, is on the hunt for local partners to create a franchise opportunity in a bid to rush an international expansion.

The firm, which also owns France-based Castorama, has major retail outlets in Poland and China as well. It will look to license new brands in new territories as a means to increase its international footprint. Initially, the company will look for franchise partners in areas within the Baltic states.

At present the DIY giant has 837 stores in eight countries, however, these are not run on a franchise model. The development of the franchise aspect is just one of a series of initiatives from the company’s long-term growth strategy.

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