PR-USA.net:
MiniLuxe,
the pioneer in ultra-hygienic nail and waxing lounges, announced plans today to expand its concept nationally through a franchise program with plans to open up to 15 new locations throughout the Northeast and Mid-Atlantic by the end of 2011. The management and investors behind the concept includes: the former Chairman of UBS Financial Services and the Homeland Security Advisory Council, the former President of McDonald’s Business Development and Managing Director of McDonald’s Ventures, a World Economic Forum Global Leader and the former CEO of The Thomson Corporation. These are just some of the individuals behind MiniLuxe who have come together to develop and announce one of the most exciting franchise launches in recent years.
With upwards of $6 billion in revenue in play, it was clear that someone would make a “Starbucks-like” grab for the highly fragmented and recession-resistant nail care industry. When asked how his team of high powered executives found themselves in the “mom and pop” world of nail salons, Tony Tjan, Chairman of MiniLuxe and General Partner of The Cue Ball Group (MiniLuxe’s founding firm), explained, “We challenged the team members to come up with a breakthrough franchise concept that could create a new brand standard, grow quickly, and be resistant to economic market cycles. After months of analysis by some of the best minds in the country, the only project still standing was MiniLuxe.”