Curves® And Zumba® Join Forces

The Franchise Key:

Curves® International, one of the global leaders in women’s fitness, has announced that it has joined forces with Zumba®, one of the world’s leading dance-fitness experts to provide a unique workout that combines the best of both worlds. According to the information provided, the new workout is called Curves® Circuit with Zumba® Fitness and is the only 30-minute class that mixes the moves of Zumba with the proven strength training of Curves for one very effective workout.

“Curves Circuit with Zumba Fitness is an amazing workout,” said Curves co-founder and CEO Gary Heavin. “It combines Curves’ strength-training program—which can burn up to 500 calories in just 30 minutes—with fun, energetic Zumba moves. In our pilot testing, our members have absolutely loved it.”


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