Business Opportunities Weblog

The Ideal Saddle For Bicycles

By on July 5, 2011 in Inventions

Who knew that a toilet seat could produce so much inspiration? However, that is exactly what it did for Steve Toll, reports My Fox.

“I was sitting in the bathroom reading one day, and I was sitting there for about an hour, and I realized I was more comfortable on my toilet seat than I was on my bike,” said inventor Steve Toll.

The Adamo is designed similar to a toilet seat. He started selling the saddles from home, but his small company — now called Ideal Saddle Modification — quickly spread around the country.

“I was working out of the house selling jewelry, and when I had some extra money I would buy some extra product,” he said. “I would get it made, ship it in and sell it. It continued to grow. We out grew the house and ended up in two storage places.”

How about this for a list of clients: Countless amounts of cyclists, secret service members, the Chicago Police Department and the Tampa Police Department.

Toll relocated to a larger warehouse and expanded his company. He’s now selling about 6,000 seats a month, and he expects to rake in $2 million this year.

“From the beginning when … friends were telling me how stupid I was, how dumb the idea was, how ugly the saddles were,” he said. “They told me I was wasting my time and money. For some reason, I kept going.”

Photo from ISM

bicycle

Angela Shupe has added 5,783 posts to Business Opportunities Weblog.

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  • http://n.a. Cindy Hawkins

    Well, ugly or not, I can tell you this for certain: my hubby Ric is an avid cyclist of many years standing (or should I say, sitting) and he spends a lot of time getting comfortable, prior to pedaling around on that bike. A good seat? Critical to a quality ride, and may even have some safety benefits built in that we don’t even consider.