Mint Chip

When I was a child, my mother worked for Thrifty Drug. There was no better treat than when she brought home a half gallon of Mint Chip ice cream. Thrifty was purchased by Rite Aid in 1996, but the Thrifty brand of ice cream lives on there.

I mention this because I just found a press release in my inbox letting me know that Sunday, July 17th is National Ice Cream Day.

How can your company use the “ice cream holiday” to promote itself?

Originally posted by Dane Carlson on July 13, 2011 in Ideas.

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