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Self Publishing Works If You Bring Your Own Audience
WSJ:
Self-publishing these days is increasingly a tale of two cities.
There are established authors, like Nyree Belleville, who says she’s earned half a million dollars in the past 18 months selling direct rather than through a publisher..
Then there are new authors, like Eve Yohalem. More than a month after self-publishing, she has grossed about $100 in sales— after incurring costs of $3,400. She said she’s in no rush, though.
Vanity presses have been available for decades. But thanks to digital technology and particularly the emergence of e-books, the number of self-published titles exploded 160% to 133,036 in 2010 from 51,237 in 2006, estimates R. R. Bowker, which tracks the publishing business.
The take away: if you have a following you can make money publishing books. If you don’t, you won’t.
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Angela Shupe on November 1st, 2011 5:52 pm
Very, very true. Its much easier to sell people on a book if there are already people waiting to buy it. However, if what you write is good enough (and with the help of effective marketing), I imagine a nobody could get somewhere. It’s just not as easy.
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